SMB teams that prioritize marketplace depth, fast onboarding, and transparent costs often choose Salestio. Larger operations needing warehouse management, shipping manifests, and wide channel coverage invest in Linnworks.
Explore six reasons merchants move from Linnworks to Salestio, plus honest pros and cons to help you select the multichannel stack that matches your operations.
Quick Snapshot Comparison
At-a-glance comparison of key factors
| Factor |
Salestio
|
Linnworks
|
|---|---|---|
| Best For | SMB marketplace sellers | High-volume warehouse operations |
| Annual Cost | $355-$1,910 per year (20% annual discount) | $5,388+ per year (starts at $449/mo plus add-ons) |
| Pricing Model | Transparent published pricing | Tiered by order volume with additional fees |
| Setup Time | Hours to days (self-service) | Weeks (complex onboarding with fees) |
| Support Response | Fast specialist response included | Standard support with ticket system |
| Core Focus | Marketplace integration (Amazon, eBay, Etsy) | Full inventory/warehouse management |
| Platform Support | 5 platforms (Shopify, BigCommerce, WooCommerce, Shopware, PrestaShop) | 3 platforms (Shopify, WooCommerce, BigCommerce) |
| User Interface | Modern, intuitive store-native design | Complex warehouse-focused interface |
What Both Platforms Do
Core marketplace integration delivered by both solutions:
Both reduce multichannel busywork. The choice is simple marketplace integration with transparent pricing (Salestio) vs. comprehensive inventory/warehouse system with complex, unpredictable pricing (Linnworks).
Side-by-Side Deep Dive
Detailed comparison of key business factors
Pricing: Transparent vs Hidden Increases
Clear, Published Pricing
Salestio uses clear monthly pricing: Grower $37/mo ($355/year), Business $49/mo ($470/year), Enterprise $199/mo ($1,910/year) with annual plans saving 20%. Based on monthly sales volume with small 0.2% order fees. No hidden increases, no surprise bills, no onboarding fees. You always know your costs upfront—perfect for predictable budgeting.
Volume-Based Custom Pricing
Linnworks pricing starts at $449/month with tiered pricing based on order volume. Additional costs may include onboarding fees, add-on charges for modules, and order overage fees. Pricing is customized per business needs, which can make budgeting less predictable for growing businesses.
Support: Dedicated Specialists vs Enterprise System
Fast Dedicated Marketplace Support
Salestio provides fast, helpful support directly from marketplace integration specialists. Get expert help with Amazon variations, eBay listings, Etsy optimization, or technical issues. Personal onboarding and ongoing assistance included in your monthly pricing—no additional support fees.
Enterprise Support System
Linnworks offers enterprise-level support with a ticket-based system. As a comprehensive warehouse management platform, support covers a wide range of inventory, fulfillment, and integration topics. Professional onboarding services are available for additional fees to help with complex implementations.
Setup: Simple vs Complex Onboarding
Rapid Self-Service Setup
Salestio can be set up in hours to days without complex onboarding. Install the native app on your Shopify, BigCommerce, WooCommerce, Shopware, or PrestaShop store, connect your Amazon/eBay/Etsy accounts, and start syncing. The merchant-friendly interface guides you through setup without onboarding fees or steep learning curves.
Complex Paid Onboarding
Linnworks setup typically takes weeks and requires paid professional onboarding. The company recommends 'investing in onboarding which is a one-off fee calculated on your best fit package.' Users report a steep learning curve with the outdated UI making implementation challenging. Complex configuration needed before you can start selling.
Platform: Marketplace Focus vs Warehouse System
Reliable Marketplace Integration
Salestio provides stable, reliable marketplace integration focused on Amazon, eBay, and Etsy. Real-time sync works consistently, orders process correctly, and integrations remain stable. Your marketplace operations run smoothly without the complexity of warehouse management systems.
Comprehensive Warehouse Platform
Linnworks offers a comprehensive warehouse management system with inventory tracking across multiple locations, fulfillment features, and extensive integrations. As an enterprise platform, it provides robust capabilities for businesses needing full warehouse operations alongside marketplace selling.
Focus: Marketplace Integration vs Full WMS
Focused Marketplace Excellence
Salestio focuses exclusively on what SMBs need most: excellent Amazon, eBay, and Etsy marketplace integration. Deep features include parent-child variations, GTIN exemption workflows, eBay Motors support, Etsy listing optimization, and real-time sync. No paying for warehouse management features you don't use—just excellent marketplace selling tools.
Comprehensive WMS System
Linnworks is a full warehouse management system with 100+ integrations, multi-location inventory, 3PL fulfillment, forecasting, and advanced WMS features. This comprehensive approach is perfect for high-volume operations with complex warehouse needs, but represents overkill (and unnecessary cost) for SMBs focused primarily on selling through Amazon, eBay, and Etsy.
Interface: Store-Native vs Warehouse Dashboard
Modern Store-Native Interface
Salestio provides a modern, intuitive interface that works directly within your e-commerce platform admin. Edit products in Shopify, BigCommerce, or WooCommerce where you already work—no separate complex system to learn. Designed for marketplace sellers, not warehouse operators.
Comprehensive Warehouse Dashboard
Linnworks provides a comprehensive warehouse management interface designed for inventory control across multiple locations, fulfillment operations, and complex order routing. The platform prioritizes warehouse functionality, which provides powerful tools for operations needing that level of control.
Feature Comparison Matrix
Visual comparison with performance indicators
| Feature | Salestio | Linnworks | Winner |
|---|---|---|---|
| Pricing Transparency | Published $37/$57/$74/$199 tiers with 20% annual savings | Custom quotes starting around $449/mo plus add-ons | Salestio |
| Implementation Speed | Self-service launch in hours or days | Managed onboarding that can take weeks | Salestio |
| Team Overhead | Operated by ecommerce/operations teams | Often requires dedicated warehouse/IT staff | Salestio |
| Platform Support | Shopify, BigCommerce, WooCommerce, Shopware, PrestaShop | Shopify, WooCommerce, BigCommerce | Salestio |
| Marketplace Depth | Amazon (16 regions), eBay (22 marketplaces + Motors), Etsy | Marketplace support alongside WMS tools | Tie |
| Warehouse & WMS | Marketplace-focused workflow (no WMS) | Advanced warehouse management and automation | Linnworks |
| Order Routing & Shipping | Standard order sync and shipping integrations | Advanced order routing, shipping labels, carrier rules | Linnworks |
| Total Integrations | Core marketplaces plus 5 storefront platforms | 100+ marketplace, warehouse, and shipping integrations | Linnworks |
6 Reasons to Choose Salestio over Linnworks
Why SMBs choose focused efficiency over enterprise complexity
Significant Cost Savings
Salestio costs $355-1,910/year (save 20% with annual billing) vs Linnworks starting at $5,388+/year with additional fees. Save $3,478-10,090+ annually.
Dedicated Marketplace Support
Fast response from marketplace integration specialists who understand Amazon, eBay, and Etsy. Personal help included in your monthly pricing—no additional fees.
Launch in Hours, Not Weeks
Self-service setup in hours to days without onboarding fees vs Linnworks' weeks of paid professional onboarding with steep learning curve.
Know Your Costs Upfront
Transparent published pricing with no surprises vs Linnworks' hidden increases and private quotes. Budget with confidence instead of shock price hikes.
Focus on Marketplaces, Not Warehouses
Excellent Amazon/eBay/Etsy integration without paying for warehouse management features you don't need. Get marketplace tools, not WMS complexity.
Focused Marketplace Excellence
Purpose-built for Amazon/eBay/Etsy selling without warehouse management complexity. Get exactly what you need for marketplace success.
Pros and Cons Side-by-Side
Honest assessment of strengths and limitations
Salestio
✅ Pros:
- Transparent pricing: Monthly $37-199 or save 20% annually ($355-1,910/year)
- Clear published pricing with no hidden costs
- Rapid self-service setup in hours to days
- Fast dedicated marketplace support specialists
- Modern, intuitive store-native interface
- Multi-platform support (5 e-commerce platforms)
- Real-time inventory synchronization
- Advanced Amazon/eBay/Etsy marketplace features
- Month-to-month flexibility with no long-term contracts
- Focused marketplace excellence without warehouse complexity
⚠️ Cons:
- Focused on marketplaces (not full warehouse management)
- Fewer total integrations (39 vs 100+)
- No advanced WMS features
- Not designed for complex warehouse operations
- No built-in 3PL fulfillment features
Linnworks
✅ Pros:
- Comprehensive warehouse management system
- 100+ integrations available
- Advanced WMS features
- 3PL fulfillment capabilities
- Forecasting and analytics tools
- Multi-location inventory management
- Established platform (years in market)
- Supports high-volume operations
⚠️ Cons:
- Higher investment: Starts at $449/mo with additional fees
- Complex pricing based on order volume and add-ons
- Requires professional onboarding (additional cost)
- Enterprise-focused interface with learning curve
- Order-based pricing model with overage fees
- Warehouse features may be unnecessary for marketplace-only sellers
- Additional costs for modules and integrations
- More complex than needed for simple marketplace selling
💰 Pricing Comparison
Transparent vs. custom pricing models
| Tier | Salestio | Linnworks |
|---|---|---|
| Grower / Annual | $355/year ($37/mo, up to $30K monthly sales) | $5,388+/year ($449/mo minimum + overages) |
| Business / Annual | $470/year ($49/mo, up to $50K monthly sales) | $7,200+/year ($600/mo typical + overages) |
| Enterprise / Annual | $1,910/year ($199/mo, up to $200K monthly sales) | $12,000+/year ($1,000/mo reported + overages) |
| Pricing Model | Transparent monthly sales tiers (fixed) | Order volume + hidden increases |
| Additional Costs | None (all-inclusive with 0.2% order fee) | Onboarding fees, add-on charges, overage fees |
🔧 Technical Specifications
| Specification | Salestio | Linnworks |
|---|---|---|
| Setup Time | Hours to days (self-service) | Weeks (with onboarding fees) |
| Learning Curve | Easy, merchant-friendly | Enterprise-level learning curve |
| Integration Type | Native platform apps | Standalone inventory system |
| Data Sync Frequency | Real-time instant | Real-time (when working correctly) |
🔌 Integration Capabilities
| Platform Type | Salestio | Linnworks |
|---|---|---|
| E-commerce Platforms | Multi-platform: Shopify, BigCommerce, WooCommerce, Shopware, PrestaShop (5 total) | Shopify, WooCommerce, BigCommerce (3 total) |
| Core Marketplaces | Amazon (16 regions), eBay (22 marketplaces + Motors), Etsy | Amazon, eBay, Etsy, + 97 other integrations |
| Order Processing | Real-time instant import with advanced field mapping | Advanced order management (when stable) |
| Warehouse Management | Basic inventory sync (marketplace-focused) | Advanced WMS with multi-location support |
| Implementation | Self-service with guided setup | Professional onboarding required (additional cost) |
📞 Support Options Comparison
| Support Type | Salestio | Linnworks |
|---|---|---|
| Setup Assistance | Personal 1:1 onboarding with specialists | Paid onboarding required |
| Response Time | Quick response from marketplace experts | Standard enterprise support system |
| Technical Depth | Deep marketplace and platform expertise | Inventory/warehouse expertise (degraded support) |
| Ongoing Support | Included in monthly pricing | Included but slow (support declined post-SKUVault acquisition) |
🎯 When to Choose Salestio
Checklist to determine if Salestio fits your business
- You need Amazon, eBay, and Etsy integration (not 100+ integrations)
- You want transparent pricing ($355-1,910/year) without hidden increases
- You need responsive support, not 4-month ticket resolution times
- You want simple setup without complex onboarding fees
- You prefer modern interfaces over outdated, complex systems
- You need marketplace selling tools, not warehouse management
- You want stable operations without duplicate order issues
- You're an SMB/mid-market brand, not a high-volume warehouse operation
Ready to save $3,478-10,090+ annually with better support and transparent pricing?
Start Free Trial💬 What Merchants Say
Real experiences from SMB merchants
"We switched from Linnworks and immediately saved over $9,000 annually. Salestio delivers everything we need for Amazon and eBay marketplace selling at a fraction of the cost."
"Salestio's support team responds in hours, not days or weeks. Having marketplace specialists who understand our business makes all the difference."
"The streamlined marketplace focus is exactly what we needed. No complex warehouse features to pay for—just excellent Amazon, eBay, and Etsy integration."
Frequently Asked Questions
🔄 Migration from Linnworks to Salestio
Simple, step-by-step migration process
Calculate Your Savings
Compare your current Linnworks costs ($5,388-12,000+/year with hidden increases) vs Salestio ($355-1,910/year with transparent pricing). Most SMBs save $3,478-10,090+ annually.
Install Salestio
Install Salestio on your e-commerce platform (Shopify, BigCommerce, WooCommerce, Shopware, or PrestaShop). Takes minutes vs Linnworks' weeks-long paid onboarding.
Connect Marketplaces
Connect your Amazon, eBay, and Etsy accounts to Salestio. Our support team guides you through authorization and initial configuration—no complex onboarding fees.
Import Listings
Import existing marketplace listings and configure sync rules. Salestio's merchant-friendly interface makes this simple without the steep learning curve.
Parallel Testing
Run Salestio alongside Linnworks briefly (1-2 weeks) to verify orders, inventory sync, and listing accuracy before full transition.
Complete Migration & Save
Once confident, disconnect Linnworks and avoid future hidden price increases. Start saving $3,478-10,090+/year immediately with transparent pricing.
Timeline: Most migrations complete within 1-2 weeks vs Linnworks' original weeks-long paid onboarding
Conclusion & Next Steps
Both Linnworks and Salestio are capable platforms, but they serve different merchant needs. Linnworks excels as a comprehensive warehouse management system with 100+ integrations for high-volume operations. Salestio delivers focused Amazon/eBay/Etsy integration for SMBs at $355-1,910/year (save 20% annually) with transparent, predictable pricing.
If you need streamlined marketplace selling tools without warehouse management complexity, fast dedicated support, and transparent pricing, Salestio provides excellent value and ROI. For high-volume warehouse operations requiring comprehensive WMS features and 100+ integrations, Linnworks' breadth may be the better choice.
Ready to simplify your marketplace selling with transparent pricing?
Start your free Salestio trial and discover focused Amazon/eBay/Etsy integration without warehouse complexity.