18 Jul‘25
Salestio provides a variety of services to synchronize data between Shopware and eBay. This article covers the key features of the eBay integration and solutions to popular issues.
Sending products to eBay
Set up Salestio to send the items
Sending the items to eBay involves the following steps:
- Configure a Creation Profile.
- Add an Ebay Profile. This profile is used as a template holding some of the listing-related options.
- Create a Description Template (optional). The default template will use the original Shopware product description on eBay. You can customize the product description in Salestio > Profiles > Description templates.
- Create a Selling List (Salestio > Selling Lists > Add Selling List)
- Add products to the Selling List by assigning categories or adding individual items.
- Select the products and click the “Send to eBay” action.
Follow the full guide below for detailed steps and more tips:
Send Shopware products to eBay
Customize product information for individual items
Selling Lists feature a “Listing creation data” section for every item to offer more flexibility in configuring the products. Adding information here is optional.
If you skipped adding a Creation Profile or want to overwrite it for a specific item, the creation data, like eBay category and item specifics, can be added here.
Updating stock to 0
To stop the listings manually, select the item in the Selling List and run the “Stop listing” action.
Aside from manual actions, Salestio offers a few settings to control when the listings are stopped automatically. Go to Salestio > Settings and select the connected eBay account from the sidebar. Scroll to the “Item Synchronization” section:
By default, Salestio will try to send 0 stock for sold-out listings. This relies on the Out-of-stock control option being enabled on eBay. If you want to stop the sold listings instead, enable the “Quantity reaches 0” option in Salestio settings and make sure that Out-of-stock control is disabled on eBay.
We have a more detailed explanation and use cases of these options in the article below:
Stop and manage out-of-stock eBay listings through Salestio
Resolving the errors
To find out more about the error, check the logs for the affected item. Click “Logs” and look for the latest messages. Logs indicate if some information is missing, a seller account needs an update, or if there is an issue in the app configuration.
Full article: List on eBay: Common errors and how to fix them
Check the solutions to some common errors below:
Ebay category not found for product, please adjust Creation ProfileThis error means that the corresponding mapping or Creation Profile is not found. Make sure that product Creation is enabled in the Ebay Profile, and the mappings in the Creation Profile correctly reflect the product affected by this error. Check the full article for more detailed steps:
Solving ‘Category Not Found’ Error on Etsy and eBay
Error during submitting a product to eBay. Please add the Item LocationTo resolve this error, check the eBay Profile or Selling List settings and add the missing details in the “Additional Shipping Details” section:
Check more solutions to different cases in the article below:
List on eBay: Common errors and how to fix them
Connecting with active eBay inventory
For sellers who have been active on eBay, Salestio can link the existing Shopware inventory with active eBay listings. To connect your eBay inventory with Shopware, please follow the guide below:
Full guide to connecting with existing eBay listings
What to do when products are missing from the Inventory tab in Salestio
Salestio downloads the items from the selected eBay account. This is important to keep in mind when retrieving the list from eBay.
Check the account connection in Salestio and ensure the correct settings. Linked accounts will have an “Active” badge. If the account shows up with a red badge, try reconnecting it. Click “Edit” on the account in the list, reselect the marketplace, and click “Save Account” at the bottom to log in to eBay again.
After confirming the account connection, click “Download inventories” again to get the updated product list.
When some items remain Not Linked
To link the items, Salestio checks if the SKU and account match. Please try the steps below to find out the issue:
- Check if the SKU matches for the eBay – Shopware item pair. If the SKUs are different, consider editing them on eBay or in the store, so they match.
- Check if the correct eBay account is selected in the Selling List. This can be viewed from the Selling Lists tab. If the product was placed in a list with incorrect settings, Salestio will also add it to a “Migrated…” Selling List for the respective marketplace. Account selection is locked after a Selling List is created. To select something different, please create another Selling List.
- Check if the product structures match between platforms. To link the items, both products should have the same variation options and the same number of variations.
For example, you might have a single Shopware product with 3 variations, whereas it is 3 different listings on eBay. Products like this cannot be linked and should be edited on one of the platforms to match the structure.
To verify if all of the inventory is connected, you can get a list of linked and unlinked items. Check the article below for more details:
How-to Guide: Use Synchronization Report in Salestio
Order Synchronization
Salestio starts importing orders automatically after an eBay account is connected. All the orders are created in Shopware after they appear in Salestio > Orders tab.
The Shopware orders are created based on the SKUs of the items. Salestio matches the SKU to create a link to the Shopware product and checks if the quantity is sufficient to create the order in the store.
To check if any issues appear with an order, find it in Salestio > Orders > Click the target eBay order ID. Any relevant errors appear on the timeline at the bottom of the order view page in Salestio. To receive email notifications about failed orders, enable the option in Salestio > Settings.
Check the full guide about everything related to order import
How to send fulfillment to eBay?
Salestio sends a status update and tracking number back to eBay without extra steps. After the Shopware order is fulfilled, the eBay side will receive an update shortly.
Troubleshooting: orders not appearing in Shopware
If an order does not appear in Shopware or other issues appear, try the following steps to diagnose the problem:
- Find the order in Salestio > Orders tab.
If the order is missing, check if the account is Active in Salestio > Accounts. Make sure that the order is Paid on the marketplace. - Open the Salestio order.
- Scroll down to the timeline to look for possible error messages.
The following error might appear when the ordered marketplace item has a different SKU in Shopware:
Missing products in Shopware: SKU: example-product-2To prevent the error from appearing, edit the Shopware or eBay SKU to match. This way, Salestio will be able to tell how to match items automatically.
To keep SKUs different, consider setting up a SKU mapping. With a mapping, you can set corresponding Shopware and eBay SKUs in a table. Check more details and a quick step-by-step in our guide.
Another issue that can prevent creating the order in Shopware is insufficient stock:
Error during export order #111-1111111-1111111 in Shopware. Line_items Unable to reserve inventory.To resolve this, increase the Shopware stock, and Salestio will retry creating the order.
To avoid overselling and keep the quantities synced across all platforms, link them through Salestio (check the tips in the above sections of this article).
If you have any unanswered questions, feel free to reach out to the team at support@salest.io, and we will do our best to help. Check out Salestio on the Shopware store.
